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Wednesday, October 26, 2011

SEO Tip: Don't blame the Panda for your site's poor keyword rankings

The Google Panda updates were performed by Google as part of its commitment to return high-quality sites to Google search users.  New "signals" were incorporated to Google's ranking algorithm every time there is a Panda update in order to differentiate high quality sites from low quality sites. For anyone who was hit by Google's Panda update, it is particularly important to know and understand that website changes won't have immediate effects on your site's keyword rankings.

Awwwww...The Google Panda updates should be as cute as this pic.


Since the Google Panda update is run from time-to-time, if you have improved your site's content after a previously run Panda update then there's a big chance that your keyword rankings will improve too. You have something like 4-6 weeks as a window of opportunity for your site's content improvement before the next Google Panda update.

Take note that Google makes small algorithm changes all the time independently from the Panda updates.  Don't blame the Google Panda updates if your site's keyword rankings are poor.  You just have to improve your site's content quality in order to show Google and ultimately the rest of the major search engines that your site is informative and has value.

So QUIT blaming the Panda!






Search Engine Optimization Services

Search Engine Optimization

SEO is an acronym for "search engine optimization" or "search engine optimizer." SEO is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.

Deciding to hire an SEO professional is a big decision that can potentially improve your site and save time, but you can also risk damage to your website and online reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO firm or freelancer can do to your site.

Many SEO companies and consultants provide useful services for website owners, including:

* Review of your website content, navigational elements, and linking structure
* Technical advice on website development: for example, web hosting, page redirects, error pages, use of CSS and JavaScript
* Content development
* Management of online business development campaigns
* Keyword research and keyword competitor analysis
* SEO training
* Expertise in niche markets and geographies.


Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted by the heading "Sponsored Links") as well.

If you're thinking about hiring an SEO Expert / SEO Consultant, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site. Outrank your competitors now thru 1st page rankings of your target keywords and get more sales and conversions by hiring an SEO Expert.

Google and the other major search engines change their keyword ranking algorithms from time to time. What you think will work for your website's SEO may not work tomorrow or the next month. With Google's Panda updates, a lot of websites were penalized and disappeared from Google's top search result pages. Because of low quality and duplicate content detected on these websites, these sites were penalized and their keyword rankings dropped.

You will need a Google SEO Expert that studies these algorithm changes and adapt these changes to succeeding SEO campaigns in order to comply with the Google Panda site quality requirements.

About Me:
R.Baylon, a Google SEO Expert from Davao City, Philippines, studies Google ranking factors and offers free SEO tips and cheap SEO services. Hire an SEO Expert and get 1st page keyword rankings in three months or less.

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